Sushi · Practical guide
Sushiro Japan Guide for Tourists: How to Order, Plate Colors & Payment Tips
Prices, ordering steps, payment details, and common mistakes — in one place.
Quick Facts
| Feature | Details |
|---|---|
| Category | Dining / Kaitenzushi (Conveyor Belt Sushi Chain) (Sushiro Official Website) |
| Store Count | Over 640 stores across all 47 prefectures (Store Locator) |
| Ordering Style | Entrance kiosk check-in; order via multilingual table touchscreen; orders arrive on express conveyor lanes; pay at automated self-checkout machine (Official Guidebook) |
| Membership Required? | No reservation or membership required for walk-in dining (official app available for queueing) |
| Approximate Price Range | Color-coded plate system (Yellow plates from ¥120, Red plates from ¥180, Black plates from ¥260, White plates from ¥360 tax-included; price tiers vary slightly by store location category, as of September 13, 2026) |
| Payment Methods | Varies by store; accepts cash, major credit cards (Visa, Mastercard, JCB, Amex, Diners, UnionPay), transit IC cards, and various QR code payment apps (PayPay, Rakuten Pay, d-barai, au PAY, Merpay, LINE Pay, Alipay, WeChat Pay) |
| Multilingual Support | Entrance reception kiosks, tabletop ordering touchscreen tablets, and self-checkout machines all support English, Chinese, and Korean (Official Guidebook) |
What it is
Sushiro, operated by Akindo Sushiro Co., Ltd. (a subsidiary of Food & Life Companies Ltd.), is Japan's largest kaitenzushi (conveyor belt sushi) chain with over 640 restaurants across all 47 prefectures. It offers freshly prepared nigiri sushi, gunkan rolls, ramen, tempura, and desserts at wallet-friendly, color-coded plate prices. The entire dining experience is streamlined with technology: guests check in at automated entrance kiosks, order via multilingual touchscreens, receive orders on express delivery lanes, and settle their bills at automated self-checkout registers. With all sushi served without wasabi (sabi-nuki) by default, it is exceptionally welcoming and accessible for international visitors and families.
How to order
Dining at Sushiro is fully automated from arrival to payment:
- Check in at the entrance kiosk: When you enter, touch the reception kiosk screen to choose your language (English, Chinese, Korean, or Japanese). Enter your party size and table preference (counter seat or booth table), then take the printed ticket displaying your assigned table number (or queue wait number during peak times).
- Proceed to your assigned seat: Follow the aisle signs to locate your booth or counter number shown on your ticket.
- Set up your tea and condiments: Use the tabletop hot water tap and green tea powder canister to make fresh hot green tea. Bottles of sweet and regular sushi soy sauce and containers of pickled ginger (gari) are located on your table.
- Order on the multilingual touchscreen: Switch the tablet screen to your language. Browse through sushi categories, seasonal specials, ramen, and desserts. When you submit an order, your dishes travel along the conveyor system directly to your table's designated lane.
- Add wasabi manually if desired: To cater to children and international guests, Sushiro serves *all sushi without wasabi (sabi-nuki)*. Individual packets of real grated wasabi are available on the lane or tabletop condiment caddy.
- Call for plate check and pay at self-checkout: When finished eating, stack your plates by color and tap the "Accounting / Check Out" button on your tablet screen. A staff member will quickly verify your plate count and hand you a barcode payment card. Take this card to the automated payment machines (serufu-reji) by the exit to scan and pay.
What to order first
All menu items below are verified on the Sushiro Official Website and the Official Guidebook:
- Standard Tuna & Salmon Nigiri (Yellow & Red Plates): The backbone of Sushiro's menu—fresh red meat tuna (Akami), salmon, and broiled salmon with cheese or basil; starting around ¥120 to ¥180 per plate tax-included (as of September 13, 2026; price varies by location tier).
- Premium Seasonal Seafood (Black & White Plates): Medium fatty tuna (Chutoro), large sweet shrimp, yellowtail (Buri/Hamachi), or sea urchin (Uni); starting from ¥260 to ¥360+ tax-included (as of September 13, 2026).
- Chawanmushi (Savory Steamed Egg Custard): Silky smooth warm egg custard infused with dashi broth, seafood, and mushrooms.
- Sushiro Ramen & Miso Soups: Authentic bowls of ramen (including soy sauce, miso, and seasonal broths) and red/white clam miso soups served in lidded bowls.
- Desserts & Parfaits: Seasonal fruit parfaits, Hokkaido milk ice cream, and traditional Japanese sweets like warabimochi.
Payment & practical info
Payment acceptance and store facilities vary by location, though automated systems are standard across the chain:
- Accepted Payment Methods: Automated self-checkout machines accept Japanese yen cash, major credit cards (Visa, Mastercard, JCB, American Express, Diners Club, UnionPay), transit IC cards (Suica, PASMO, ICOCA, etc.), and QR code payment apps (PayPay, Rakuten Pay, d-barai, au PAY, Merpay, LINE Pay, Alipay, WeChat Pay).
- Tax-Free Status: Not eligible for tax-free shopping. Conveyor belt sushi dining is classified as a service consumed in Japan.
- Wi-Fi & Power Outlets: Varies by store; customer power outlets are generally not provided at dining tables.
- Reservation Tips: During weekend lunch and dinner hours (17:30–20:00), wait times can easily exceed 60 minutes. Visiting before 17:00 or after 20:30 is highly recommended.
Good to know / Common mistakes
- Searching for wasabi in your nigiri: Sushiro prepares 100% of its sushi without wasabi. If you love wasabi, you must take the green wasabi packets from the conveyor belt or table caddy and add it yourself.
- Grabbing other diners' food from the express lane: Sushiro lanes notify you with a chime and screen alert right before your ordered items arrive at your seat. Do not grab plates passing by that were ordered by other tables.
- Forgetting to tap the screen before heading to the register: You must press the "Check Out" button on the tablet so staff can confirm your plate count and issue your final barcode payment slip before you go to the payment kiosks.
- Leaving tips for staff: Tipping is never accepted in Japanese restaurants.
FAQ
Q1: How much does an average meal cost at Sushiro? Most diners eat between 7 and 12 plates along with a bowl of soup or dessert, resulting in an average cost of roughly ¥1,500 to ¥2,500 per person (based on color-coded plate prices starting from ¥120 as of September 13, 2026).
Q2: How do I know how much each plate costs? Sushiro uses a color-coded plate system: Yellow plates are the most economical (from ¥120), Red plates are mid-tier (from ¥180), Black plates are premium (from ¥260), and White plates are specialty selections (from ¥360). Exact prices are displayed on the tablet screen in English.
Q3: Can I pay with credit cards or transit IC cards? Yes, Sushiro's automated payment machines accept cash, international credit cards (Visa, Mastercard, JCB, Amex, UnionPay), transit IC cards (Suica/PASMO), and major smartphone QR code wallets (PayPay, Alipay, WeChat Pay).
Sources
- Sushiro Official Website: https://www.akindo-sushiro.co.jp/ (Verified: 2026-09-13)
- Sushiro Official Store Locator: https://www.akindo-sushiro.co.jp/shop/ (Verified: 2026-09-13)
- Sushiro Official Korean/Multilingual Guidebook: https://www.akindo-sushiro.biz/kr/data/Guidebook_korean.pdf (Verified: 2026-09-13)